This time last year, I thought 2018 was going to be big. Bigger than normal. That’s not to say I’m not happy with how 2018 went – I learned some major life lessons, and there were some truly amazing moments. But 2018 was not exactly what I had pictured for myself. How about we get to it so I can explain?
January was a month of intense work. I also spent that month doing research for projects I wanted to complete for the blog. I swear I have plans to do more than just sporadically post positivity PSAs! I have the notes in my book to prove it.
I took a quick email course that had me so excited for See Heather Smile in February. Work was still hectic (the busy season is December to April in my world) but I really wanted to keep working towards building my internet empire. I also got back into an Instagram course I had purchased in 2017 and only half finished. I love learning, I just have trouble with the follow through!
March and April – hectic work life. More hectic than I ever want. So hectic that the blog took a complete back seat. What a bummer. No posts for two whole months.
The turn for the better comes in May. Work finally calmed down (see the busy season timeline above) and I felt like I had time for myself again. I got back into finishing the Instagram course and did some major reflecting on the blog and what posts seemed to do well. I was starting to feel positive again about blogging and about my life in general.
When I look at the June page of my day planner, I can see where I started scheduling posts ahead of time again – just like a real blogger, wow! I revamped my post categories on the website as I tried to solidify just exactly what I wanted See Heather Smile to be. And in my blogging notebook I wrote down a plan for keeping the blog running smoothly. Lots of the ideas come from A Beautiful Mess, but it goes like this: block out 3x a week to work on the blog, every weekend plan out the next two weeks of posts, break every post into checklists of miniscule tasks, every month adjust monthly/quarterly/yearly goals. It felt so good to feel in control again.
And I was so in control that I even had posts ready to go for when I was away on my trip in July! I was gone for two weeks to Ireland and Scotland at the end of July and beginning of August and – even though I still don’t post all that often – I was extremely proud that I left Canada with a game plan for keeping the blog and the See Heather Smile Instagram account going.
My big See Heather Smile goal for August was to get my email list going again and it happened! For two years I’ve had this task nagging at the back of my mind. I knew that if I really wanted to build an audience that was loyal to the See Heather Smile brand, I needed to build an email list. It felt so good to finally check that off the list!
September went along swimmingly. Work: good. Blogging: good. Social life: good. I felt like I was making (slow) progress.
October was pretty slow, but steady. I was now doing monthly email newsletters, and I bumped up Instagram posts to twice a week. I still don’t get how people post daily or twice a day, and yes I know they batch taking pictures and writing captions but it just seems crazy to me! Oh yes! And I purchased The Genius Blogger’s Toolkit 2018. It’s a bundle filled with courses, printables, photos and e-books that are all resources for bloggers. I whipped through the affiliate marketing course and several productivity resources right after purchasing it.
Again, November sort of beat me. It did in 2017, too, what is up with this month? I missed a blog post and I missed my November email newsletter.
After listening to a podcast episode on batching work tasks, I’ve been trying to implement the technique on the blog during December, starting off with writing several posts in one sitting. One of the things I’m really looking forward to is working through the Unravel Your Year workbook by Susannah Conway. I did it last year and I think it was very meditative and eye-opening.
Some of mine and the readers’ favourite posts from 2018 are:
- The Irrelevant Comparison Game
- Reflections on New Year’s Resolutions
- 7 Tips for Committed Theatre Couples Who Perform in Romantic Roles
- 5 Things You Should Know About Auditions
- Is Relaxation Self-Care of Laziness?
- A Brush With Anxiety
Some of my goals for See Heather Smile in 2019:
- Star a YouTube channel to post my choreography
- Publish an e-course for dancers
- Publish an e-book or email course for living a more positive life
That’s 2018 in a nutshell. I mean I didn’t tell you about the part where I bought a new car, or my best friends got engaged, but you don’t care about that, right?
What are some of your 2018 accomplishments? What are you going to do in 2019? Let me know in the comments below!
Have a happy 2019, friends! See you there.